March 3, 2016



THE REAL O’NEALS had a solid start.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fasts Demo 2016 Mar WED.02

ABC:  After 2.0 for an out-of-timeslot THE GOLDBERGS (up 0.1 from last week’s 8:30PM episode, and boosted by a much-hyped “Dirty Dancing” plotline), THE REAL O’NEALS debuted at 1.8.  MODERN FAMILY was up 0.1 to 2.6, and then the second episode of O’NEALS was at 1.9 (steady with last week’s BLACK-ISH).  Things will get tougher on Tuesday, when its FRESH OFF THE BOAT lead-in will be smaller, but that got the show the sampling the network wanted.  AMERICAN CRIME was down 0.1 to 0.8. 

FOX:  The suspicion had always been that ROSEWOOD would collapse if deprived of its EMPIRE lead-out, and that’s what happened, as the show plunged half a point from its last airing to 0.9.  HELL’S KITCHEN, itself an orphan without AMERICAN IDOL, fell 0.3 from last week to 1.0.

CBS:  SURVIVOR benefited from IDOL’s absence, rising 0.3 to 2.2, and CRIMINAL MINDS was up 0.1 to 1.9.  CSI: CYBER took over CODE BLACK’s slot and inherited its 1.2 rating.  That’s significantly better than its Sunday numbers, but it also had double the lead-in that it was getting from THE GOOD WIFE.

NBC:  THE MYSTERIES OF LAURA was also happy to see AMERICAN IDOL gone, up 0.2 to 1.2.  SVU gained 0.1 to 1.6, but CHICAGO PD went in the other direction, down 0.1 to 1.5.

CW:  A GREATEST ANIMAL COMMERCIALS COUNTDOWN special tied a rerun of the MADTV 20TH ANNIVERSARY special at 0.3.

ABC continues its midseason launch tonight with a “preview” of THE FAMILY in the SCANDAL slot before its regular run begins on Sunday.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fasts Track 2016 Mar WED.02

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."