March 31, 2016



Say it together:  EMPIRE is back.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fasts Demo 2016 Mar WED.30

FOX:  EMPIRE charged into spring after a nearly 4 month hiatus, with a 4.7 rating that was up 0.2 from its fall finale, reestablishing it as broadcast TV’s biggest non-football hit.  (It was, however, down a not-inconsiderable 1.8 from its season premiere in September.)  It also gave lead-in ROSEWOOD a 0.4 lift to 1.4.

NBC:  HEARTBEAT held at last week’s 0.9.  SVU wasn’t hurt much by the return of EMPIRE, down 0.1 to 1.4, while CHICAGO PD was up 0.1 to 1.5.

CBS:  SURVIVOR was steady at 2.1.  CRIMINAL MINDS, not just facing EMPIRE but coming off last week’s much-hyped episode where a lead character left the show, lost 0.4 to 1.8 (down 0.1 from 2 weeks ago).  CRIMINAL MINDS: BEYOND BORDERS slipped 0.1 from last week to 1.4.

CW:  ARROW had a 0.2 bump to 0.9, while SUPERNATURAL held at 0.6.

ABC:  After 2 hours of sitcom reruns (topped by 1.3 for MODERN FAMILY), NASHVILLE remained at 0.9.

Thursday is a busy night.  LIFE IN PIECES, SHADES OF BLUE and YOU, ME & THE APOCALYPSE all have season finales, while RUSH HOUR takes over the ELEMENTARY slot on CBS.  On cable, ARCHER returns to FX.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fasts Track 2016 Mar WED.30

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."