Halloween always depresses television usage levels of 2-34 year-olds, but last night it looks like 35-49 year-olds also took the night off from watching TV in greater than normal numbers. Just an awful night for network TV, with season lows reached on various shows. FOX won the night with only a 2.7 adult 18-49 rating, while CBS and ABC fell into the mid-2 rating area and NBC remains stuck at a mid-1 rating. No holiday excuse for NBC — their Wednesday is just that bad.
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WEDNESDAY
8-11 pm
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Adult 18-49 Rating: Live+Same Day |
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ShowbuzzDaily Forecast
(issued May 2012)
|
Actual Results Fall 2012 |
Last Year Same Night |
|
Sep-Dec Original Eps |
9.19 |
9.26 |
10.3 |
10.10 |
10.17 |
10.24 |
10.31 |
10.26.2011 |
|
FOX |
3.8 |
3.6 |
3.4 |
3.5 |
3.5 |
1.8 |
3.6 |
2.7 |
0.7 |
|
CBS |
3.1 |
— |
2.9 |
2.7 |
2.8 |
2.7 |
2.8 |
2.5 |
2.8 |
|
ABC |
3.1 |
— |
2.9 |
2.2 |
3.3 |
2.7 |
2.7 |
2.4 |
3.3 |
|
NBC |
1.6 |
— |
1.9 |
1.9 |
1.7 |
1.5 |
1.7 |
1.5 |
0.9 |
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The live X Factor episode last night revealed new hair colors and styles for Demi Lovato and Brittney Spears, as well as a new skin tone for Ms Spears. But the most frightening element of the show was new host Khloe Kardashian with an interviewing style that seemed to really piss off Simon Cowell. (“What do you mean by that comment, Simon?” “If it was a bad song choice, what should they have sung?” “I really want to know”) Look for co-host Mario Lopez, a seasoned pro who also realizes Simon Cowell runs the show, to be promoted to solo host soon.
The show struggled to a 2.7 from 8-10 pm, falling well below the mid-3 rating level it enjoyed before the disruptions of postseason baseball.
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FOX WEDNESDAY
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Adult 18-49 Rating: Live+Same Day |
|
ShowbuzzDaily Forecast
(issued May 2012)
|
Actual Results Fall 2012 |
Last Year Same Night |
|
Sep-Dec Original Eps |
9.19 |
9.26 |
10.3 |
10.10 |
10.17 |
10.24 |
10.31 |
10.26.2011 |
|
The X Factor |
3.8 |
3.6 |
3.3 |
3.5 |
3.5 |
2.3 |
3.6 (WS G1 DET-SF) |
2.7 |
0.7 (Glee repeats at 8 and 9pm) |
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New lows for The Neighbors, Modern Family, Suburgatory and Nashville.
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ABC WEDNESDAY
|
Adult 18-49 Rating: Live+Same Day |
|
ShowbuzzDaily Forecast
(issued May 2012)
|
Actual Results Fall 2012 |
Last Year Same Night |
|
Sep-Dec Original Eps |
9.26 |
10.3 |
10.10 |
10.17 |
10.24 |
10.31 |
10.26.2011 |
|
The Middle |
2.8 |
2.9 (8-9pm) |
2.2 |
2.4 |
2.5 |
2.6 |
2.7 (Great Pumpkin) |
3.2 |
|
The Neighbors |
2.8* |
3.2 (9:30) |
1.9 |
2.0 |
1.9 |
2.0 |
1.8 |
3.4 (Suburg) |
|
Modern Family |
5.0 |
5.5 |
— |
4.8 |
4.7 |
4.9 |
4.1 |
4.5 |
|
Suburgatory |
3.0 |
— |
— |
4.9 (Modern Family) |
2.8 |
2.7 |
2.4 |
3.5 (Happy Endings) |
|
Nashville |
2.5 |
1.5 (Revenge Recap) |
— |
2.8 |
2.0 |
2.0 |
1.8 |
2.7 (Revenge) |
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A last minute change from the now-cancelled Animal Practice to 30 Rock did not change the fortune of the 8:00 time period for NBC, while Chicago Fire tied a season low.
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NBC WEDNESDAY
|
Adult 18-49 Rating: Live+Same Day |
|
ShowbuzzDaily Forecast
(issued May 2012)
|
Actual Results Fall 2012 |
Last Year Same Night |
|
Sep-Dec Original Eps |
9.26 |
10.3 |
10.10 |
10.17 |
10.24 |
10.31 |
10.26.2011 |
|
Animal Practice |
1.8 |
1.4 |
1.3 |
1.1 |
1.1 |
1.2 |
1.2 (30 Rock) |
1.1 (Up All Night) |
|
Guys with Kids |
1.5 |
1.6 |
1.6 |
1.4 |
1.4 |
1.4 |
1.4 |
1.1 (Whitney) |
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L&O SVU |
1.6 |
2.1 |
— |
1.8 |
1.6 |
1.9 |
1.7 |
0.8 (Harry’s Law) |
|
Chicago Fire |
1.5 |
— |
— |
1.9 |
1.5 |
1.8 |
1.5 |
0.8 (Prime Suspect) |
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A disappointing night for CBS, as the 8 and 9 pm shows set a season low and CSI at 10 pm tied a season low.
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CBS WEDNESDAY
|
Adult 18-49 Rating: Live+Same Day |
|
ShowbuzzDaily Forecast
(issued May 2012)
|
Actual Results Fall 2012 |
Last Year Same Night |
|
Sep-Dec Original Eps |
9.19 |
9.26 |
10.3 |
10.10 |
10.17 |
10.24 |
10.31 |
10.26.2011 |
|
Survivor |
3.2 |
3.2 |
3.0 |
3.0 |
2.8 |
2.8 |
2.8 |
2.4 |
3.5 |
|
Criminal Minds |
3.7 |
— |
3.1 |
— |
3.0 |
3.1 |
3.1 |
2.9 |
2.8 |
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CSI |
2.5 |
— |
2.5 |
— |
2.6 |
2.3 |
2.4 |
2.3 |
2.0 |
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WEDNESDAY Ratings
Preliminary ratings are delayed by Nielsen until at least 9:30 am PT (90 minutes past due). The ratings service is performing extra “quality checks,” so be prepared for unusually high quality ratings later this morning!
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