NETWORK UPDATE:  The STANLEY CUP FINALS adjusted up by 0.2 to a final 1.7.  FOX’s MAJOR LEAGUE BASEBALL coverage stayed at 0.5.  CABLE HIGHLIGHTS:  The Saturday night cable winner isn’t actually on the chart below, because Adult Swim’s DRAGON BALL Z is technically a rerun, although the current versions of the episodes haven’t been shown in […]

    NETWORK FINALS:  THE BIG BANG THEORY gained 0.1 in final numbers, but LIFE IN PIECES and MOM lost the same.  Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE led Thursday cable, down 0.02 to 0.85, while the just-renewed COLONY fell 0.07 to 0.39. The WWE number topped MSNBC’s coverage of the DEMOCRATIC […]

  Football returned. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. NBC:  The […]

  Small changes. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  AFTERNOON UPDATE:  The NCAA FINALS adjusted up to 7.2 in final numbers, but that was still significantly down from last year’s 8.4.  What time zone adjustment giveth it also taketh away, and that BIG BANG THEORY rerun at 8PM looked a lot less impressive when reduced to 2.0, while the game’s PRE-GAME SHOW fell […]

        NETWORK FINALS:  SURVIVOR gained 0.1 in final numbers.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA PLAYOFF games easily topped Wednesday cable at 2.75 (Golden State vs. Houston)/1.84 (Boston vs. Milwaukee), and the network’s afternoon UEFA match was at 0.23.  NBC Sports Net’s […]

> After another awful 1.0 rating last night, NBC did what it had to do and put on the executioner’s hood for FREE AGENTS.  Early indications are that in the short-term, the network may fill the slot with reruns of WHITNEY. Tonight’s heads on the potential chopping block:  ABC’s CHARLIE’S ANGELS and CBS’s HOW TO […]

  AMERICAN IDOL returned at a lower level. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]