A mixed bag of a night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Say it together:  EMPIRE is back. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Viewers have already checked out of the season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 1.08 (Lakers vs. Dallas)/0.55 (Houston vs. Brooklyn).  Discovery’s GOLD RUSH jumped 0.15 to 0.59, with a WHITE WATER follow-up hour at […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 5.3, up 0.1 from last week’s final.  Other changes:  on CBS, BIG BROTHER gained 0.1, and on FOX, THE SIMPSONS lost 0.3 due to afternoon football adjustment.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s FARGO returned […]

      NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted up 0.1 to 1.4, and FOX’s game stayed at 1.0.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As with most fall Saturdays, cable was dominated by COLLEGE FOOTBALL, with games and related programming occupying all 6 of the […]

  A bad return for DYNASTY. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

        NETWORK FINALS:  There were no changes from the Friday preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On a holiday weekend night with limited original programming, ESPN’s late Lakers vs. Golden State NBA game won the night at 0.90, with the earlier Clippers […]