NETWORK FINALS:  Once again, local NFL PRESEASON games shook up the preliminary ratings.  Since the night was mostly reruns, there’s no need for detailed analysis.  Here’s the summary:  there were 0.2 drops for BH90210, MASTERS OF ILLUSION and AMERICAN NINJA WARRIOR, and 0.1 drops for AMERICAN HOUSEWIFE, FRESH OFF THE BOAT, […]

  More declines. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

Note: the preliminary ratings below in the 9PM half hour include live news coverage of the Oval Office address followed by additional analysis (until 9:30PM ET / 6:30PM PT on ABC and until about 9:15PM ET / 6:15PM PT on CBS and NBC). Please check back this afternoon for correct program ratings. DEMOGRAPHIC DETAIL: For each […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 5.1, up 0.8 from last week’s final number.  Elsewhere, the GREAT INDOORS rerun fell 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s portion of THURSDAY NIGHT FOOTBALL was up 0.09 to 1.28. Univision’s LIGA soccer […]

        NETWORK FINALS:  The only significant adjustment (i.e., changing its initial rating by at least one-tenth) was downward for the rerun of THE GOLDBERGS.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s coverage of the COTTON BOWL dominated Wednesday cable at 1.45, with the network’s […]

  Little original programming on the last Friday of summer TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A finale and a premiere, but not much excitement. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last […]