NETWORK FINALS:  The rerun of HOLEY MOLEY lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The night’s Viacom simulcast was the BET AWARDS.  At its home base, it was at 0.95 with what appear to be 2 after-shows at 0.86/0.44, […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

        NETWORK FINALS:  The last game of the 2020 WORLD SERIES adjusted to 3.4, down 0.7 from the final rating for 2019’s Game 6.  Elsewhere, THE PRICE IS RIGHT AT NIGHT gained 0.1 in final numbers, while the rerun of THE CONNERS lost 0.1.  An additional note:  in finals, the 2 episodes […]

  ADJUSTED UPDATE:  An assortment of 0.1 adjustments, up for THE AMAZING RACE, down for THE GOOD WIFE, BELIEVE, AMERICAN DREAM BUILDERS and DATELINE.  SATURDAY CABLE:  ORPHAN BLACK (BBCAmerica) was at 0.3 in its Season 2 debut.  That number doesn’t sound like much, but it roughly triples what the series was doing in most of […]

Saturday preliminary broadcast ratings in prime, including two college football games (#7-Michigan State at #3-Oregon on FOX from 6:30-10:00 and Michigan at #16-Notre Dame on NBC from 7:30-11:00 pm ET). DEMOGRAPHIC DETAIL The chart above goes beyond the adult 18-49 rating, adding other key advertiser sales demographics (adult 18-34 and 25-54 ratings), audience skews (women […]

  NBC is having an abysmal season, and here’s the thing:  it’s actually worse than it looks.  How is that even possible? you ask.  Right now, Mitch Metcalf’s estimate is that by the end of the season, NBC’s primetime average will be 2.07, putting it ahead of only ABC and its 1.86.  But he also […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  ULTIMATE TAG plunged without last week’s big lead-in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]