> One network dominated all of primetime last night… FOX:  …and it wasn’t FOX.  You can’t call TERRA NOVA a disaster–a 3.1 rating (slightly adjusted from Mitch Metcalf’s report) is a decent number these days, and the show did hold its audience solidly through all of the 2-hour premiere–but given the massive hype, not to […]

> With two Thursdays down in the young 2011-12 broadcast season, FOX is the #1 network on this important night (especially to heavy spending movie, retail and auto advertisers).  The X Factor is a not inexpensive show with a great pedigree.  Although it is not living up to its lofty expectations, it is getting the job done for […]

        NETWORK FINALS:  There were no changes from the preliminary Monday ratings.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast was back at the top of Monday cable, at 1.09/1.04/0.92 compared to last week’s 1.08/0.97/0.84.  On VH1, LOVE & HIP-HOP was at 0.62/0.52 […]

  9-1-1 needed no emergency assistance. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  ENLISTED has been curiously scheduled, placed in the hinterlands of 9:30PM on Fridays after Raising Hope, where the upside is that at least expectations will be low  The show is written by Kevin Biegel, whose previous series have included Scrubs and Cougar Town, and it stars Geoff Stults as one of a trio of […]

  The GRAMMYS took a hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

> So much for SMASH being a hit. NBC:  Leaving the numbers aside for a moment, on a dramatic level SMASH after 3 episodes is starting to lose its practically-cable sheen, and look a lot more like a high-class ABC soap.  The post-pilot episodes haven’t even been as good as a typical Parenthood or The […]

  ABC was… alright. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]