A good night for NBC and FOX. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

Another winning Monday night for NBC, although the 4.0 adult 18-49 rating in the preliminary fast nationals is actually at the low end for this season.  CBS, ABC and FOX are back to where they were three weeks ago, before the disruptions from the final Presidential Debate on 10.22 and Hurricane Sandy Coverage on 10.29. […]

  AFTERNOON UPDATE:  PARKS & RECREATION has been badly in need of a boost, and airing behind COMMUNITY may have supplied it, as an extra 0.1 in final numbers gave it a 1.5, which may not look like much but is up 50% from its last airing.  It was the highest rated show on NBC […]

      NETWORK FINALS:  As expected, there were plenty of adjustments at CBS due to the THURSDAY NIGHT FOOTBALL simulcasts. Although THE BIG BANG THEORY kept its morning rating, THE GREAT INDOORS, MOM and LIFE IN PIECES all dropped 0.1, and things got ugly for PURE GENIUS, which fell 0.2 to a dismal premiere […]

The second night of the Republican National Convention declined to 19.4 million persons 2+ across the three broadcast networks and three cable networks in the 10-11 pm ET hour (from 22.5 million Monday) and now slightly below the comparable night in 2012 and 2008.   Viewing in the 25-54 sales demographic really suffered, falling to 5.7 […]

  ROSEANNE is still a monster. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

          NETWORK FINALS:  CW’s reruns of THE FLASH and HOOTEN & THE LADY were preempted by baseball in NY, and both lost 0.1 in final numbers; however, it’s noteworthy that despite the adjustment, the HOOTEN rerun had the same rating as last week’s premiere. In addition, AMERICA’S GOT TALENT gained 0.1, […]

    NETWORK FINALS:  OLYMPICS coverage adjusted up 0.1 in final numbers, but FOX’s baseball game lost the same.  Local preseason NFL preemptions may have caused some of the other shifts:  on ABC, the SHARK TANK rerun and 20/20 each lost 0.2, and WHAT WOULD YOU DO was down 0.3; on CBS, the reruns of […]