This past sports weekend was all about the Wild Card playoffs: four games arranged by the NFL in ascending order of audience appeal.  Sure enough, as the weekend progressed, the ratings steadily increased with each passing game.  The first game between the Bengals and Texans Saturday at 4:30 (16.2 HH rating in the 56 large markets with […]

  BROADCAST FINALS ABC:  A SHARK BEACH special was at 0.28, followed by reruns at 0.29/0.26. CBS:  BIG BROTHER fell 0.15 to 0.66, and THE CHALLENGE was down 0.05 to 0.36.  A rerun followed at 0.16. NBC:  Reruns at 0.24/0.23/0.24. FOX:  Returning from a rerun week, MASTERCHEF gained 0.03 to 0.44, and SO YOU THINK […]

  Good timing for the story revealing that Ellen Pompeo has renewed her GREY’S ANATOMY deal for 2 additional seasons. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership […]

  A mostly dreary night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  BROADCAST FINALS:  ABC’s COLLEGE FOOTBALL game was at 1.07, and FOX’s game was at 0.81.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  Another fall Saturday, another day for COLLEGE FOOTBALL, with ESPN’s games at 0.98/0.53/0.44, Big 10’s at 0.23/0.15, ESPN2’s at 0.20/0.17/0.13, and Fox Sports 1’s at 0.19/0.15/0.14.  TUDN’s SELECCION MEXICANA […]

      NETWORK FINALS:  There were significant adjustments (to the next tenth) for THE GOLDBERGS, THE CONNERS, THE PRICE IS RIGHT AT NIGHT and THE MASKED DANCER.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS: Syfy’s RESIDENT ALIEN premiered at 0.17, with a USA simulcast at 0.12. ESPN’s […]

  Increases at NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

Monday preliminary broadcast ratings. In addition to the traditional adult 18-49 ratings grids below (for last night, the same night last year and same night a week ag0), today we are introducing a new chart with even more ratings detail for each program last night, including other important demographic segments and total viewers. NEW SECTION […]