March Madness begins. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  […]

        NETWORK FINALS:  THE 100 lost 0.1 in final numbers (just barely:  it ended up at 0.34).         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  VH1 has been trying to build its Wednesday to go along with its hit Monday line-up, and this week it topped […]

  Nielsen is closer to catching up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

      NETWORK FINALS:  We’re continuing to provide our analysis of broadcast ratings in the Network Finals posts as Nielsen catches up. NBC:  THIS IS US, as expected, towered over the night, up 0.4 from last week to a series high 3.4. That huge lead-in made the 1.4 for the series premiere of TRIAL […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  Ratings continue to be unavailable from Nielsen.  The last release of data was on Monday afternoon (on time) with the official live+same day nationals for Friday 3.10.2017 (broadcast and cable).  Fast nationals and official nationals for Saturday and Sunday 3.11-12.2017 are now past due with no rescheduled release times in sight.  And now fast nationals […]

        NETWORK FINALS:  As with Sunday, Nielsen has released simultaneous preliminary and final network ratings for Monday, so our analysis will appear here with the more up-to-date numbers. ABC:  The season finale of THE BACHELOR was up half a point from last week to 2.7, which was down 0.2 from the 2016 […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]