It was a good night for comedy. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]
> One of the most highly-anticipated premieres last night (of a show with a long and torturous road through development and on to the air) came and went very quietly. FOX’s Terra Nova didn’t exactly flop, but it certainly has to be rated a big disappointment. In contrast, CBS has positioned itself as the network […]
BROADCAST FINALS ABC: JUDGE STEVE HARVEY was at 0.46. The sitcoms aired new episodes for the first time in a month, with ABBOTT ELEMENTARY down a tenth to 0.54, and BLACK-ISH down 0.11 to 0.32. TO TELL THE TRUTH dipped 0.03 to 0.26. CBS: Returning from a rerun week, FBI ticked up to 0.66, […]
NOTE: ALL RATINGS INCLUDE APPLICABLE ADJUSTMENTS FOX: THE LAST MAN ON EARTH fell 0.5 from its premiere, but was still quite strong at 1.9. It was preceded by BOB’S BURGERS (down 0.2 to 1.2), THE SIMPSONS (down 0.2 to 1.6), BROOKLYN NINE-NINE (down 0.3 to 1.5), and FAMILY GUY (didn’t air last week due […]
> The third week of a network season is a critical one. Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing will be a satisfied customer. But a continued fall in Week 3 can be a sign of trouble, […]
BROADCAST FINALS ABC: SHARK TANK was steady at 0.49, followed by a 20/20 rerun at 0.31. CBS: COME DANCE WITH ME premiered at 0.20, followed by a BLUE BLOODS rerun at 0.19. NBC: THE BLACKLIST gained 0.04 to 0.29, and DATELINE was up 0.07 to 0.47. FOX: WWE SMACKDOWN fell 0.12 to 0.48. CW: […]
> Baseball threw FOX–sorry–a curveball, but there was plenty of bad news for everyone last night. FOX: Since the playoff game lasted until 8:52PM eastern time, it isn’t clear why FOX didn’t just fill in the 8 minutes left in the hour and go straight to House at 9PM. But for whatever reason, they ran […]
BROADCAST FINALS ABC: THE GOLDBERGS slipped 0.02 to 0.42, THE WONDER YEARS gained 0.03 to 0.29, THE CONNERS ticked up to 0.41, and HOME ECONOMICS was down 0.03 to 0.24. A MILLION LITTLE THINGS sank 0.06 to 0.19. CBS: SURVIVOR dropped 0.13 to 0.78, and BEYOND THE EDGE lost 0.08 to 0.31, followed by […]