February 25, 2015



It was a good night for comedy.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.


Demo Profile 2015 TUE.24 Feb

NBC:  After 3.8 for THE VOICE (down 0.4 from Monday’s episode, but up 0.1 from the parallel night last year), the finale of PARKS & RECREATION was boosted by its lead-in by nearly half a point, with 1.6 for the hour-long episode compared to 1.2/1.1 for last week’s two half-hours.

ABC:  FRESH OFF THE BOAT is looking like a genuine hit, withstanding the VOICE competition to hold last week’s 1.9.  REPEAT AFTER ME lost 0.1 to 1.3.  The season finale of AGENT CARTER also fell 0.1 to 1.3, which equaled its previous low.  FOREVER continued the trend, down 0.1 to 1.0.

FOX:  The season finale of MASTERCHEF JR dropped 0.2 to 1.6.  Despite the lower lead-in and having to face THE VOICE, NEW GIRL and THE MINDY PROJECT were steady at 1.4 and 1.1. 

CBS:  NCIS fell 0.2 to 2.4, and NCIS: NEW ORLEANS stayed at 2.0.  PERSON OF INTEREST gained 0.1 to 1.7.

CW:  A TV’S HOTTEST COMMERCIALS special at 0.4 was followed by 0.3 for a FLASH rerun.

CBS has the cycle premieres of SURVIVOR and THE AMAZING RACE tonight.  The other networks have fresh episodes of their regular series.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2015 TUE.24 Feb

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.