Broadcast TV is sinking into its holiday torpor. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]
SHOWTIME: HOMELAND has flirted with 24-ness since it went on the air. It’s in the show’s DNA, given its creators’ resumes and the overlapping subject matter. This week, barring a startling reversal in the last 2 episodes of the season, it seemed to succumb. The sight of Carrie handcuffed to a pipe in an […]
The CBS Friday line-up began the new year strongly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]
NBC’s prime time Wild Card game Saturday night (Minnesota at Green Bay) easily destroyed the competition — a 9.2 rating with Adults 18-49 from 8-11 pm against a 1.9 rating combined for CBS (0.8), FOX (0.7) and ABC (0.4). The 9.2 fast national rating should rise to around a 10.6 rating in the official nationals. But […]
SUNDAY SPORTS. The calm before the storm of next week’s Super Bowl Sunday: the most watched sporting event of the year, the most watched telecast of the year, and the most viewed day of the year. A kind of typical winter Sunday with two NBA games on ABC and a golf tournament on CBS with […]
Viewers didn’t want to watch TV on the Friday of Labor Day Weekend any more than they wanted to go to the movies. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ […]
No one found a Week 2 bounce. FOX: The season’s second episode of TOUCH fared even worse than last week’s season premiere, dropping 0.2 to a 0.7 that makes Fringe seem high-rated in comparison. Touch couldn’t blame its lead-in, as KITCHEN NIGHTMARES edged up to 1.1 at 8PM. Viewers had better hope Kiefer Sutherland and […]
FOX opted for stability today and renewed NEW GIRL, THE FOLLOWING, THE MINDY PROJECT and RAISING HOPE for next season. The first two were no-brainers. Even though New Girl isn’t the breakout smash the network had been hoping for (especially this fall, when The Voice boosted Go On‘s ratings), it’s FOX’s highest-rated live-action comedy […]