AFTERNOON UPDATE:  Little change from this morning, with 0.1 rises for THE X FACTOR, MODERN FAMILY (still down 0.4 for the night), SURVIVOR, THE MIDDLE and ARROW (still down 0.2).  There was no gain for REVOLUTION.  SUPER FUN NIGHT, which started at 9:31PM, dropped 0.1, putting it at 1.8.  WEDNESDAY CABLE:  AMERICAN HORROR STORY: […]

> With all due respect to your geography class, the United States is really not made up of 50 states and the District of Columbia.  Readers of this website know it is a patchwork of 210 television markets, also known as Designated Market Areas (DMAs).  Each county in the nation is assigned to a DMA […]

> THURSDAYS this Fall officially start September 22, with virtually all series debuting or returning on that night.  The main exception is The CW, with Vampire Diaries and Secret Circle premiering tonight and a few late premieres (CBS’s How to Be a Gentleman and ABC’s Private Practice on September 29 and FOX’s Bones in early […]

  Aside from a couple of mild finale bumps, another night of bad news. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

        NETWORK FINALS:  There were no changes from the preliminary Monday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  VH1’s LOVE & HIP-HOP was at 0.69/0.63 compared to last week’s 0.65/0.59.  On USA, the WWE telecast was at 0.63/0.61/0.51 compared to last week’s 0.72/0.61/0.51, and […]

  The holiday doldrums. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  The highest-rated […]

  A solid return for ARROW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]