NETWORK FINALS:  The reruns of BLACK-ISH, MIXED-ISH and FBI: MOST WANTED lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Tuesday cable notched another win for Fox News, with TUCKER CARLSON TONIGHT at 0.41/0.67/4.3M, while MSNBC’s RACHEL MADDOW SHOW was at […]

          NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.7 in final numbers, up 0.6 from last week’s game.  In addition, NOTORIOUS fell another 0.1, putting it at a new low 0.8.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s FALLING WATER premiered at a mediocre […]

  Basketball under the tree. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

  Baseball’s ALL-STAR GAME struck out. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Clip shows didn’t excite anyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

Another night on broadcast TV with nothing even managing a 2 rating. FOX:  SO YOU THINK YOU CAN DANCE won the night for FOX, even though it was down 10% from last week to a 1.8. CBS:  BIG BROTHER shared the single biggest number of the night with a 1.9, but that was down a […]

We all know that voters in around a dozen battleground states really decide the Presidential election (and more precisely, voters in a handful of very competitive counties in those states really decide who wins).  According to the very good analysis by Nate Silver at fivethirtyeight.blogs.nytimes.com, President Obama has a comfortable lead in 16 states and the […]

A quick update. SEASON TO DATE through five full weeks (32 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.73 rating in prime time (up 19% from the same period last year). FOX is now second with a 2.37 (down 21%). CBS is now third with a 2.27 (down […]