BROADCAST FINALS:  FOX’s MLB game was at 0.38.  CW’s MASTERS OF ILLUSION was at 0.04.    Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  It was NFL Network’s day thanks to NFL PRESEASON games at 0.54/0.47/0.43/0.30.  On ESPN, UFC FIGHT NIGHT was at 0.27/0.15, and TOP RANK BOXING was at 0.26.  Reelz’s ON […]

  Newcomers continue to arrive solidly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Hardly anyone noticed a FOX premiere. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Not much noise from any of the night’s finales. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  CBS’s post-BIG BANG Monday didn’t go well. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

UPDATE: The ratings for the Saturday July 5 match on ABC are in (along with the rest of last week’s broadcast ratings outside of prime time, which always take a while).  The Argentina vs Belgium Quarterfinal match averaged 4.6 million viewers 2+ (ranking #15 out of 62 matches so far).  In the key sales demographics […]

  Another week’s worth of ratings are in, and once again, we ask:  what do we know now that we didn’t know a week ago? NEXT CALLER MUST HAVE BEEN A REALLY, REALLY BAD SHOW.  Last week NBC stopped production on Next Caller, a single-camera sitcom slated for midseason that starred Dane Cook as a […]

  A slight downturn for CMA FEST. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]