UPDATE:  THE OSCARS had a very healthy adjustment to a 7.7 final rating, up 1.1 from the preliminary number.  Last year, the adjustment was only 0.4 for a final 6.8.  Total viewers ended up at 29.6M, up from last year’s 26.5M.  WHISKEY CAVALIER, which began around midnight in most of the country, was […]

  May Sweeps didn’t begin with a (big) BANG. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

Updated ratings for the NCAA Men’s Basketball Tournament through the second Friday of March Madness (the second and final night of the Regional Semifinals). Two games have been added to the CBS averages, and two games have been added to the TBS average. CBS is now averaging almost 6.3 million viewers 2+ for the tournament to date […]

>To absolutely no one’s surprise, FOX has renewed NEW GIRL, GLEE and RAISING HOPE for their respective 2d, 4th and 3rd seasons. New Girl, of course, is the network’s biggest new scripted show of the season, and while Glee is no longer the powerhouse it once was, it’s still a clear hit. Raising Hope is […]

  NBC’s decision, announced today, to bring back its series HANNIBAL for a second season (probably again at midseason) provides some insight into how the network television business has changed, and will continue changing.  By any traditional ratings analysis, renewing Hannibal would seem as insane as one of its many darkly murderous characters:  although technically […]

        NETWORK FINALS:  As expected, football adjustments lowered the ratings for DANCING WITH THE STARS and THE GOOD DOCTOR, each by 0.1.  In addition, LUCIFER gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL dropped 0.38 from last […]

NOTE: The CBS numbers below do not include live viewing of the NCAA TOURNAMENT on the West Coast from 5-8PM PT. The official nationals for the basketball games will go up +20% or more from the fast affiliate numbers below. Come back this afternoon for official L+SD program ratings for Monday. DEMOGRAPHIC DETAIL: For each broadcast […]

  AMERICAN IDOL continued to fade, this time without Sunday’s excuse. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]