A slow July 4th for televised fireworks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

The President’s Day holiday will cause delays for daily nationals ratings (cable and broadcast finals) for a few days.  This is how the ratings should roll out this week.  We will update this schedule if anything changes.  (All times Pacific.) Friday Feb 12 nationals rescheduled to Tuesday Feb 16 at 1 pm (normally Monday afternoon) Saturday Feb 13 nationals rescheduled to Wednesday Feb 17 at 6 am […]

>Don't trust the premiere rating. ABC: If DON'T TRUST THE B– IN APT 23 can continue to retain 70% of its MODERN FAMILY lead-in, it'll be a comfortable win. Now that its premiere marketing blitz is over, we'll find out in the next week or 2 whether it can. FAMILY, SUBURGATORY and THE MIDDLE all […]

  A bad night for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday February 27 and Sunday February 28, 2016. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for sports ratings from the same calendar weekend last year. NBA Saturday 3.89 rating ABC 8:30 […]

Everyone knows it’s not worthwhile for the networks to put on real programming during the summer, because no one watches… except for the 14 million or so who tuned in last night. ABC:  Miami and Oklahoma City cooperated to give ABC what it wanted:  a competitive NBA FINALS.  The game outrated its 5 competitors combined […]

  AGENTS OF SHIELD ended its season with a slight bump. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

A very similar week on cable this past week through Monday.  True Blood on HBO plateaued at a 2.6 Adult 18-49 rating, leading all cable telecasts despite being available in a small minority of US television homes.  The Newsroom from Aaron Sorkin plunged 62% with Adults 18-49 and 54% with Viewers 2+.  Don’t look for a build […]