A moderate return for TOUGH AS NAILS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for BLACK-ISH.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND aired a regular episode at 0.56, up 0.27 from last week’s special, and THE FOOD THAT BUILT AMERICA was at […]

  THIS IS US returned and took the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for THE BACHELOR, THE NEIGHBORHOOD, ELLEN’S GAME OF GAMES and THE WALL.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast was at 0.54/0.48/0.44, compared to last week’s 0.61/0.57/0.55, with STRAIGHT UP STEVE […]

  Incremental changes. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.60, and CBS’s NFL HONORS special adjusted to 0.49.  In addition, NBC’s reruns dropped in finals, with ELLEN’S GAME OF GAMES and SNL down 0.1, and SVU down 0.2.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s […]

        NETWORK FINALS:  Nielsen never posted preliminary ratings for Sunday and went straight to finals.  Of course, the only network that mattered was CBS, where the SUPER BOWL’s 26.48 in the 18-49 demo was down approximately 2.52 from the 2020 game, although some of that may have been made up via streaming […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for SHARK TANK and THE BLACKLIST.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.44/0.35.  Discovery’s GOLD RUSH was at 0.41/0.27 compared to last week’s 0.53/0.36, and MYSTERY OF BLIND […]