A moderate return for TOUGH AS NAILS.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: THE GOLDBERGS (0.6) and AMERICAN HOUSEWIFE (0.5) were steady. After a rerun of THE CONNERS at 0.4, CALL YOUR MOTHER lost 0.1 to 0.3, and FOR LIFE was down 0.1 to 0.2.
CBS: The season premiere of TOUGH AS NAILS was at 0.5, which compared to 0.6/0.6 for its July 2020 premiere. Reruns followed at 0.3/0.3.
NBC: CHICAGO MED dropped 0.1 to 0.9, then CHICAGO FIRE (1.0) and CHICAGO PD (0.8) were steady.
FOX: Steady numbers for THE MASKED DANCER (0.6) and NAME THAT TUNE (0.5).
CW: RIVERDALE (0.1) and NANCY DREW (0.1) were steady.
Tonight, CBS premieres its SILENCE OF THE LAMBS spin-off CLARICE.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Accurate program ratings will be available with the broadcast finals.
PREVIOUS WEDNESDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS WEDNESDAY CABLE & BROADCAST NATIONALS
NEWS & LATE NIGHT BROADCAST RATINGS
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