Just about everything took the expected Week 2 dip. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  A pair of CW series returned quietly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  It was a busy night for adjustments, with THE BACHELORETTE finale up 0.2, and 0.1 bumps for THE PRICE IS RIGHT AT NIGHT, LET’S MAKE A DEAL PRIMETIME, the 8PM episode of NEXT and the rerun of THE VOICE.         Broadcast Official Nationals Program Ratings Chart […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for SHARK TANK, MACGYVER and WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MASTERS coverage was at 0.51/0.15.  On VH1, RUPAUL’S DRAG RACE edged up 0.02 to 0.24, and UNTUCKED was up […]

  NETWORK UPDATE:  The AFC CHAMPIONSHIP GAME adjusted to 13.9, which is a huge number, but far below the 19.0 for last year’s primetime NFC game.  The post-game SCORPION was up 0.2 from early numbers to 3.2.  RESURRECTION rose 0.1 to 0.8.  Even though it fell 0.3 in adjusted numbers, the viewers of the afternoon […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 3.2, down 0.4 from last week’s game.  In addition, there were 0.1 bumps for GREY’S ANATOMY, SUPERSTORE, THE GOOD PLACE and MOM, while I FEEL BAD lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s […]

  NETWORK UPDATE:  NOTE–because of NFL exhibition game preemptions, comparisons are to last week’s final Saturday ratings, rather than preliminary Sunday morning numbers.  NBC:  the GYMNASTICS special adjusted to 0.5, and HANNIBAL was steady at 0.3.  CBS:  PGA CHAMPIONSHIP coverage pushed the primetime line-up by half an hour, and all the night’s reruns were down 0.2, to 0.3/0.5/0.6.  ABC:  the […]

  NETWORK UPDATE:  SUNDAY  NIGHT FOOTBALL adjusted up to 8.2 in final numbers, considerably better than last week’s 6.9.  Elsewhere, 60 MINUTES, MADAM SECRETARY and THE GOOD WIFE each received a 0.1 bump (and an episode of CSI: CYBER that didn’t start until 10:59PM in most of the country was at 0.7).  On FOX, the […]