NETWORK FINALS:  THE MIDDLE gained 0.1 in final numbers, while THE MAYOR lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Last Tuesday night was both Halloween and World Series Game 6, so the trend was generally up.  ESPN’s 30 FOR 30 documentary […]

This weekend, the NBA playoffs got off to a solid start, with the eight games across two days and three networks up 6% from the same time periods last year.  The Lakers, Heat and Celtics/Knicks all broke a 3.5 household rating this past weekend.   Five of the weekend’s games were up significantly versus last […]

  The AMERICAN MUSIC AWARDS were a bit less melodic this year. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

    NETWORK UPDATE:  With the help of the late NFL PLAYOFFS game, 60 MINUTES went even 0.1  higher in final numbers to 4.8, and THE GOOD WIFE was also up 0.01 to 1.4.  NBC’s DEMOCRATIC PRESIDENTIAL DEBATE rose 0.2 to 2.1.  Elsewhere, FAMILY GUY gained 0.1 to 1.7. Broadcast Official Nationals Program Ratings Chart […]

ABC’s singing competition series Duets is fading, averaging a 1.5 rating from 8-10 pm last night (down from last week’s 1.7 premiere).  A drop in the second week is not abnormal, but keep in mind Duets faced stiff competition last week from So You Think You Can Dance (2.4 rating).  This week FOX put up Touch, which wheezed to a 1.3 in […]

        NETWORK FINALS:  As expected, the NBC line-up moved downward after adjustment for the THURSDAY NIGHT FOOTBALL local simulcasts:  SUPERSTORE by 0.1 to 1.1, THE GOOD PLACE by 0.2 to 1.2, CHICAGO MED by 0.3 to 1.3, and THE BLACKLIST by 0.2 to 1.1. In addition, THE BIG BANG THEORY and HOW […]

Thursday ratings for last night, last week and last year (using Wednesday from the same week last year as the relevant comparison, the night to which the NFL premiere game was relocated by the Democratic National Convention).  The NFL is off to a rousing start.  In the fast nationals, the game averaged a 10.0 rating, but that […]

  BROADCAST FINALS ABC:  PRESS YOUR LUCK dipped 0.06 to 0.43, GENERATION GAP dropped 0.09 to 0.30, and THE CON was down 0.08 to 0.23. CBS:  BIG BROTHER slipped 0.03 to 0.76, sandwiched between reruns at 0.29/0.28/0.17. NBC:  Reruns at 0.20/0.22/0.19. FOX:  COLLEGE FOOTBALL at 0.82. CW:  BUMP gained 0.02 to 0.06, then after a […]