NETWORK FINALS:  That promising start for CW’s SUPERGIRL reruns wasn’t so promising after all, as the morning number for 9PM was apparently due to a local baseball preemption in Chicago, and the rating came down 0.2 in final numbers to a much more pedestrian 0.3.         Broadcast Official Nationals […]

        NETWORK FINALS:  As expected, DANCING WITH THE STARS and EMERGENCY CALL both dropped after adjustment for local NFL coverage.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL was down 0.38 to 3.19.  Cable news was led by Fox News’s HANNITY at […]

  ABC’s Friday line-up is far from a fairy tale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK FINALS:  THE VOICE gained 0.1 in final numbers, but CHICAGO FIRE lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s THE PEOPLE V. OJ SIMPSON closed strongly, up 0.23 for a 1.34 finale. That more than doubled the night’s next-highest original, Discovery’s […]

        NETWORK FINALS:  THE LAST DEFENSE had a particularly ignominious exit, losing 0.1 in final numbers for a 0.3 finale.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s SHARK WEEK originals for the night were LAWS OF JAWS and AIR JAWS: THE HUNTED both at […]

  The NFL DRAFT was the latest TV staple to slump. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 0.8.  On NBC, WILL & GRACE gained 0.1 in final numbers, SUPERSTORE fell 0.2, and both DATELINE and ONE VOICE lost 0.1.  FOX’s PREMIER BOXING rose 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The top […]

      NETWORK FINALS:  Game 7 of the NBA FINALS adjusted to 11.3 (although the mini-JIMMY KIMMEL LIVE didn’t benefit from the huge game rating, adjusting down to 1.1).  In addition, note that the 1.1 rating for FOX’s US OPEN coverage includes the entire telecast from 11AM, not just the primetime portion.  Beyond that, […]