NETWORK FINALS:  WINTER OLYMPICS coverage adjusted up 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast topped Monday cable at 1.22/1.21/1.00, compared to last week’s 1.06/1.03/1.00.  VH1’s LOVE & HIP-HOP was at 0.96/0.90, compared to last week’s 0.78/0.61.  Discovery’s STREET OUTLAWS was […]

  The WINTER OLYMPICS remained far above everything else–except its own predecessors. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  The WINTER OLYMPICS adjusted up by 0.2.  Elsewhere, the BROOKLYN NINE-NINE rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA ALL-STAR GAME predictably took the night with 2.76, up 0.13 from 2016 (which faced THE WALKING […]

        NETWORK FINALS:  The WINTER OLYMPICS adjusted up by 0.3.  Elsewhere, PREMIER BOXING and the 8PM MACGYVER rerun lost 0.1 in final numbers, but the 9PM NCIS: NEW ORLEANS rerun gained the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA ALL-STAR weekend coverage […]

        NETWORK FINALS:  WINTER OLYMPICS coverage actually dropped 0.1 in final numbers.  Elsewhere, the HAWAII 5-0 rerun gained 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NBA ALL-STAR weekend began on ESPN, where a special topped Friday cable at 0.79 (TOP RANK BOXING picked up […]

  The news isn’t getting better for the WINTER OLYMPICS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The WINTER OLYMPICS stayed subdued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

Past Winter Olympic Same Night (Second Saturday) P18-49 live+same day ratings: 2014 Sochi 4.4, 2010 Vancouver 7.4, 2006 Turin 6.3, 2002 Salt Lake City 8.8 Last night’s NBC Olympic fast nationals should rise about +1% in the official nationals. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics […]