THE PROPOSAL wasn’t well received. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  NETWORK UPDATE:  There were no changes from this morning’s numbers.  The CBS portion of THURSDAY NIGHT FOOTBALL adjusted to 5.3, up 1.2 from last week’s final network number. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): The NFL Network piece of THURSDAY NIGHT […]

  NETWORK UPDATE:  CBS wasn’t hurt as much by the football adjustments as it might have been:  THE BIG BANG THEORY lost 0.1 to 3.9, MOM dropped 0.2 to 2.6 (still up 0.6 from last week), 2 1/2 MEN lost 0.2 to 2.3 (still up 0.4), THE MCCARTHYS also fell 0.2 to 1.8 (still up […]

  NETWORK UPDATE:  The Christmas Night rerun of THE BIG BANG THEORY gained 0.1 in final numbers. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Christmas cable was all about NBA BASKETB ALL on TNT and ESPN, with TNT’s primetime game at 1.56, the […]

        NETWORK FINALS:  There were no changes from Tuesday’s preliminary network ratings.         Broadcast Official Nationals Program Ratings Chart   NOTE:  At this time, we don’t have Tuesday cable ratings lower than the Top 150 on the charts below. CABLE HIGHLIGHTS:  Not surprisingly, New Year’s Day belonged to ESPN, […]

        NETWORK FINALS:  CBS’s NCAA TOURNAMENT coverage adjusted to 1.7/1.2/1.0 (with a Duke game during the first hour), better than the 1.1/1.0/1.1 for last year’s first Friday.  Elsewhere, DYNASTY and 20/20 lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  14 of […]

        NETWORK FINALS:  CBS’s NCAA TOURNAMENT CHAMPIONSHIP game adjusted to 5.3, above last year’s 4.83 on cable, but considerably below the 7.1 for the last broadcast final 2 years ago.  In addition, the preceding rerun of THE BIG BANG THEORY adjusted to 0.9.           Broadcast Official Nationals Program Ratings […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ABC:  DR. KEN probably earned its back 9 order last night by […]