Night 2 of the REPUBLICAN NATIONAL CONVENTION was at a preliminary 0.3/0.2/0.3, consistent with both Monday’s results and last week’s Democratic Convention Tuesday (and of course sharply down from 2016, as all the Convention ratings have been for both parties).  See Mitch Metcalf’s Convention ratings analysis post this afternoon for more detail. DEMOGRAPHIC DETAIL: For […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  Another veteran returned low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

        NETWORK FINALS:  The only significant adjustment (i.e., changing its initial rating by at least one-tenth) was downward for the rerun of THE GOLDBERGS.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s coverage of the COTTON BOWL dominated Wednesday cable at 1.45, with the network’s […]

        NETWORK FINALS:  THE SIMPSONS rerun gained 0.1 in final numbers, while 60 MINUTES and IT’S A WONDERFUL LIFE dropped the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Christmas Eve was almost empty of meaningful original programming, and most of what rated were sports […]

        NETWORK FINALS:  The 10PM rerun of the MACY’S 4TH OF JULY FIREWORKS SPECTACULAR lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Most regular cable series took July 4th off, leaving the way clear for ESPN2 to have an unusual #1 […]

  The end of November sweeps passed uneventfully. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  The Bible isn’t holding up for NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]