NBC could have used Game 6 of the NHL Stanley Cup Final on Wednesday rather than Monday.  The 2.0 rating the concluding game generated Monday would have doubled last night’s rating for the regular NBC Wednesday line-up (instead of bumping a much higher-rated America’s Got Talent out of its pattern Monday night).  In any case, […]

Even the Closing Ceremony did extraordinarily well this Olympics.  In the preliminary fast nationals, NBC averaged an 8.8 Adult 18-49 rating from 8-11 pm last night.  NBC usually runs the lower-rated 7 pm hour on the final night without commercials so that hour can be excluded from the nightly average.   (Even if the 7 […]

        NETWORK FINALS:  THE WORLD SERIES adjusted to 3.4, down half a point from 2017’s Game 3.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH led Friday cable, up 0.09 to 0.64.  A&E’s LIVE PD dropped 0.04 to 0.55, with the preceding clip […]

  Even EMPIRE felt the holiday pinch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  After Wednesday’s Halloween pounding, the ratings mostly stabilized. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A fairly steady night for all. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 1.7.  In addition, the reruns of BOB HEARTS ABISHOLA, THE VOICE, DATELINE and SATURDAY NIGHT LIVE all lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was another Saturday dominated by COLLEGE […]

        NETWORK FINALS:  The MODERN FAMILY rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND led Tuesday cable, up 0.08 to 0.81, with HUNTING HITLER up 0.08 to 0.44.  USA’s WWE SMACKDOWN edged up 0.02 to […]