NETWORK FINALS:  FOX’s MLB game gained 0.1 in final numbers, while the rerun of TRUTH & LIES lost the same.  The CBS line-up shifted from 0.2/0.3/0.4 to 0.4/0.2/0.3.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Saturday cable was dominated by Fox Sports 1’s coverage […]

  Some marginal shifts. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

>The November Sweep began last night, and FOX is off to a rousing start.  One night into the 28-night “sweep” period (in which each of the 210 TV markets are measured demographically in addition to the normal national ratings), FOX is #1 with a 5.8 fast national 18-49 rating, up 41% over the same night […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 1.0.  Elsewhere, the NFL HONORS special and the rerun 48 HOURS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD  easily topped Saturday cable, down 0.07 to 0.69.  Adult Swim’s line-up […]

        NETWORK FINALS:  there were significant adjustments (to the next tenth) for the 9PM NCIS and FBI: MOST WANTED.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Cable on the day before inauguration was dominated by CNN, which held 15 of the Top 17 slots, topped […]

Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): March Madness continued to reign over Saturday cable, as NCAA TOURNAMENT games took all of the Top 4 slots, paced by the late-evening TBS game at 1.42.  (Even an NIT game hit the Top 10, with […]

  LAST COMIC STANDING wasn’t quite as funny this week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK FINALS:  Game 7 of the NBA FINALS adjusted to 11.3 (although the mini-JIMMY KIMMEL LIVE didn’t benefit from the huge game rating, adjusting down to 1.1).  In addition, note that the 1.1 rating for FOX’s US OPEN coverage includes the entire telecast from 11AM, not just the primetime portion.  Beyond that, […]