A strong night for THE BACHELOR. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  ABC’s game shows should probably have stuck with reruns against the Olympics. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  Early ratings for the VICE PRESIDENTIAL DEBATE were inevitably lower than last week’s Presidential showdown, but surprisingly similar to the preliminary VP numbers from 2016, which were in the 0.8-1.9 range. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 […]

>American Idol finally stopped falling and might even be up from last week when the official nationals adjustment are in later today.  Don’t Trust the B- in Apt 23 premiered to okay ratings on ABC, while NBC tried another program combination on Wednesday night.               Nightly Adult 18-49 Rating Wednesday  […]

>ABC led a very quiet Saturday night with a 1.2 Adult 18-49 from 8-11 pm in the preliminary fast nationals.  Wipeout at 8 pm averaged a 0.9 from 8:00-8:30 and 1.0 from 8:30-9:00, winning the hour.  ABC continued its winning ways from 9-11 pm with a 20/20 special, My Extreme Affliction (about people with extraordinary […]

>Complete ratings tracks will be updated later than usual.  But first, the main headlines.  American Idol returned from 8-10 pm with a preliminary 7.2 rating with Adults 18-49, down from a 9.7 on the same night last year but still towering over the competition. The biggest victims of Hurricane Idol were comedies on NBC and […]

>FOX ratings last night were nearly identical to two Thursdays ago (the last time The X Factor and Bones were in originals).  Both shows last represent major time period improvements over the same night last year: The X Factor (3.1) vs Bones (2.3) last year at 8 pm, and Bones (2.9) vs Fringe (1.8) last […]

>Last night, FOX won again with a slipping X Factor and the premiere of Bones.  FOX averaged a 3.5 Thursday night, up sharply from the 2.2 the network averaged the same night last year with Bones and Fringe.  CBS was in second place with a 3.3 rating, down a touch from a 3.4 last year.  […]