The AMERICAN MUSIC AWARDS were a bit less melodic this year. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  As its scandal fades, some viewers may be departing Big Brother. CBS:  After the all-publicity-is-good-publicity rise that BIG BROTHER got from widespread media attention to the horrifically bigoted remarks of some of its participants, the spotlight has gotten dimmer, and perhaps as a consequence, last night’s episode was down 0.3 from last week to […]

        NETWORK FINALS:  The CARD SHARKS rerun gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable, up 0.02 to 0.62.  ESPN’s UFC FIGHT NIGHT was at 0.37.  Adult Swim’s line-up performed as follows:   DRAGON BALL at 0.33 and […]

  NETWORK UPDATE:  WORLD SERIES GAME 1 did manage to climb half a point in final numbers, but its final 3.4 was still far below last year’s 4.3 for Game 1.  AGENTS OF SHIELD found an extra 0.1, as did THE FLASH, and THE VOICE climbed 0.2, but MARRY ME (which probably started at 9:01PM) […]

>ABC led a very quiet Saturday night with a 1.2 Adult 18-49 from 8-11 pm in the preliminary fast nationals.  Wipeout at 8 pm averaged a 0.9 from 8:00-8:30 and 1.0 from 8:30-9:00, winning the hour.  ABC continued its winning ways from 9-11 pm with a 20/20 special, My Extreme Affliction (about people with extraordinary […]

  With May sweeps/Upfront week ratings like last night’s, you have to feel sorry for the network Ad Sales departments. FOX:  A night of premieres and finales caused no excitement.  SO YOU THINK YOU CAN DANCE premiered with a 1.9, down half a point from last year’s debut.  The season finales of NEW GIRL and […]

>FOX declined again last night as American Idol continues to erode.  However, viewers didn’t shift to the network competition as CBS was down a touch and ABC, as expected, was down significantly (repeats this week versus original episodes last week).  NBC premiered the comedy Bent with two episodes from 9-10 pm.  While they improved the […]

        NETWORK FINALS:  STATION 19, DEPUTY, BROOKLYN NINE-NINE and the reruns of THE NEIGHBORHOOD and BULL all lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News was again at the top of cable, with Fox News’s HANNITY at 0.65/0.97/5.6M, CNN’s GLOBAL […]