> Not at all the way the networks wanted May Sweeps to begin. NBC:  All the hype for 30 ROCK‘s live episode (a very busy half-hour with some great gags) and COMMUNITY‘s self-contained episode-long Law & Order parody bought both shows whopping increases of 0.1 from last week–which, as Mitch Metcalf showed yesterday, is essentially […]

  Note that MONDAY NIGHT FOOTBALL preemptions leave ABC and NBC subject to adjustment. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  The return of AMERICAN IDOL was dominant. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  A quiet night everywhere. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

CBS dominates, without a singing competition to be seen. CBS:  THE BIG BANG THEORY, 2 1/2 MEN and PERSON OF INTEREST all had their best outings of the season.  Big Bang was particularly impressive, up 0.4 to a huge 5.5 that almost equaled the 4 other networks combined.  Men was up just a tick to […]

  The newly-rehired CELEBRITY APPRENTICE finale earned a blah reference. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  America wanted the NFL in its Christmas stockings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]