The 2nd MISS UNIVERSE of 2017 continued the pageant’s downward trend. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  A slow July 4th for televised fireworks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  BROADCAST FINALS ABC:  AMERICAN IDOL rose 0.08 to 0.61, and THE GOOD DOCTOR was up 0.04 to 0.34. CBS:  Reruns at 0.30/0.25/0.23/0.21. NBC:  THE VOICE gained 0.02 to 0.47, and THAT’S MY JAM was down 0.05 to 0.32. FOX:  9-1-1 edged up 0.02 to 0.53, and FANTASY ISLAND was down 0.04 to 0.17. CW:  […]

  A drop for LAST MAN STANDING. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  BROADCAST FINALS ABC:  STATION 19 gained 0.06 to 0.52, GREY’S ANATOMY edged up 0.02 to 0.42, and ALASKA DAILY ticked down to 0.21. CBS:  YOUNG SHELDON climbed 0.05 to 0.68, GHOSTS rose 0.07 to 0.61, SO HELP ME TODD was up 0.02 to 0.34, and CSI: VEGAS grew by 0.04 to 0.29. NBC:  Reruns […]

  As is usual during the fall with CBS and FOX, the network that has the late afternoon national NFL game will have the benefit of a giant lead-in for their early evening programming. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 […]

  The final night of the DEMOCRATIC NATIONAL CONVENTION remained within the 0.2-0.4 range of the previous nights.  In 2016 Night 4 rose from Night 3, although that was mostly because CBS (which had Thursday’s big lead-in) doubled its Wednesday number.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same […]

American Idol isn’t scary anymore. FOX:  As Mitch Metcalf detailed this morning, AMERICAN IDOL‘s 6.0 season debut–while obviously still a huge number for any network series–was down 1.4 ratings points from last year’s premiere, and down a staggering 3.7 points from 2 years ago, a margin that in itself would be the rating for a […]