An oddball night, thanks to the final PRESIDENTIAL DEBATE and sports. NBC: Normally it would be worth some concern that THE VOICE was down 0.6 from last week (still an easy winner at 4.2), but on such an atypical evening, it’s hard to know if the drop has any meaning. Because NBC had the bulk […]
A generally good night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]
CBS was the night’s easy winner, although its numbers won’t be sorted out until tomorrow. CBS: Golf’s fourth and final major, the PGA CHAMPIONSHIP, ran until 9PM ET last night instead of the scheduled 7PM end time because of a severe weather delay. 60 MINUTES and BIG BROTHER were pushed two hours later than […]
Even with little competition, most of the originals were down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]
FOR LIFE’s season ended quietly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]
The really interesting numbers last night are likely to be on cable, with the roaring Breaking Bad airing against the season finale of True Blood. FOX: NFL PRESEASON FOOTBALL (Indianapolis at NY Giants) scored a preliminary 1.8 rating with adults 18-49 in the fast nationals, which we have adjusted up to an estimated 2.1 […]
NOTE: NBC’s numbers may decline in final ratings due to local preemption in New Orleans for MONDAY NIGHT FOOTBALL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and […]
SEASON TO DATE through eight full weeks (54 nights of official ratings and 2 nights of adjusted fast nationals through Sunday, November 18, 2012): NBC is averaging a 2.79 adult 18-49 rating in prime time (up 14% from the same period last year). CBS is in second place with a 2.34 (down 19%). FOX is in […]