On what’s become cable TV’s premier night, only two shows on broadcast TV topped a 2 rating.   ABC:  ONCE UPON A TIME returned with its first new episode in a month, and fell to a series low 2.1.  The 1.4 for a special HALLMARK HALL OF FAME movie “Remember Sunday” was in the […]

The Christmas and New Year’s holidays will cause delays for daily national ratings (live+same day cable and broadcast) for several days. This is how the ratings should roll out the next two weeks. Thursday 12/23 nationals available Monday 12/27 afternoon Friday 12/24 nationals available Tuesday 12/28 morning Saturday 12/25 nationals available Wednesday 12/29 morning Sunday […]

  BROADCAST FINALS ABC:  SHARK TANK ticked up to 0.39, and 20/20 was up 0.05 to 0.32. CBS:  Night 2 of the NCAA TOURNAMENT featured primetime broadcast games at 0.82/0.71. NBC:  LOPEZ VS LOPEZ dipped 0.03 to 0.23, GRAND CREW lost 0.03 to 0.14, and DATELINE was up 0.02 to 0.28. FOX:  WWE SMACKDOWN was […]

  The second night of the fall TV season was far from the ratings bonanza of the night before. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Tuesday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership […]

> It was a sleepy first Friday for premiere week. CBS:  The network’s marketing team doesn’t have all that much to boast about this week:  2 Broke Girls had a monster opening, but that was because of its even more monstrous 2 1/2 Men lead-in, and now A GIFTED MAN follows Unforgettable and Person of […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  Ratings were predictably up compared to last week’s Halloween Friday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  Republicans ♥ NBC? NBC:  Somewhat ironically, considering the Right’s loathing of MSNBC, preliminary numbers have the Peacock as the GOP network of choice for last night’s coverage of the REPUBLICAN NATIONAL CONVENTION, with a 1.3, more than the CBS and ABC numbers combined.  The rating may be somewhat attributable to the 2.4 earned in […]