Nobody is earning any stripes at NBC. NBC: STARS EARN STRIPES is now a full-fledged disaster, falling to 0.9 in its 3rd week. GRIMM fell a bit as well to 1.6 against reruns, which isn’t much better than the show had been doing when it aired against original competition on low-rated Fridays. FOX: The network’s […]
Major League Baseball’s 2012 Playoffs (or Postseason as MLB insists it is called) could not be more competitive or interesting on the field. Most series in the Division Championship round going the limit to five games, and most games very close (one or two run margins) this year. And the national audience could not care […]
REVOLUTION continues to slip. NBC: There are 2 more airings of REVOLUTION before it goes off the air until late March, and these are its ratings over its past 4 airings: 3.3, 3.0, 2.8 and last night’s 2.6. Now, 2.6 is still a very strong number for a 10PM show, and Revolution still dominates its […]
Another low Friday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC: […]
It was quite the 10PM hour on broadcast TV last night, as both NBC and ABC aired episodes largely revolving around their shows’ cancer patients. NBC: PARENTHOOD scored a convincing win in the hour, matching its season high 2.0 with about the most wrenching “holiday” episode you’ll ever see on network TV. That beat CBS […]
No major movements on the night as we await some finales and arrivals over the next few weeks. NBC: PARENTHOOD, the Rodney Dangerfield of network television, won its hour with a steady 1.9, and was the network’s highest rated show of the night. (Even though it’s getting a bit contrived as it heads toward next […]
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]
A good night for those seeking true love and serial killings. FOX: A big sigh of relief was breathed at FOX as THE FOLLOWING bounced back to 2.8, up 0.4 from last week (and the episode ended with a cliffhanger that should keep the show going into next week). The result looked particularly good because […]