Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). The bad news in this case: very few […]

Last night was dominated by ESPN, whose airing of the BCS CHAMPIONSHIP GAME may beat all the broadcast networks combined, despite a number that trailed off as Alabama’s irreversible destruction of Notre Dame became clear.  18-49 numbers aren’t yet available, but early household ratings indicate the game could be up 10% from 2012, when it […]

SUNDAY SPORTS.  The second game of an NBA doubleheader on ABC drew decent ratings Sunday (Lakers at Heat), hitting a 5.0 household rating and 10 share in the 54 markets which were able to be measured over the weekend.  (The blizzard in New England and the resulting many power outages forced Nielsen to take the […]

On a night of reruns, no one sought out the original programming either. FOX:  Remember when the knock on X-Factor was “well, it’s no AMERICAN IDOL“?  The distance is narrowing:  last night’s 3.6 for Idol matched the X-Factor season high, and wasn’t that far over X-Factor‘s 3.0 fall average.  It was also a scary 1.8 […]

  It was almost like football season last night, with a sports overrun claiming Sunday’s biggest rating by far. CBS:  Per Mitch Metcalf:  “The Masters over-run into CBS prime time last night (including two sudden-death playoff holes) averaged a 4.1 fast national rating with adults 18-49, which we are adjusting up to 4.7 to reflect […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

  Everyone wanted to see the Mother. CBS:  The hugely-hyped season finale of HOW I MET YOUR MOTHER, which included the show’s biggest reveal, flew up 0.8 from last week to a 3.4. That was still below last season’s finale, but it was far higher than the show has done in recent weeks.  The 2 […]

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).  ABC wins another week, thanks to three NBA Finals games on Tuesday, Thursday and Sunday.  ABC is down 11% over the same week last year, however, which also featured three NBA Finals games.  NBC continues […]