NETWORK FINALS:  CASTAWAYS and the NBC Fall Preview promo special lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s MAYANS MC fell 0.27 from last week’s huge premiere, but at 0.78 it was still the Tuesday cable leader.  On USA, […]

  NETWORK UPDATE:  Final numbers gave 0.1 bumps to NCIS, LIMITLESS, and THE VOICE, but CHICAGO FIRE lost 0.1. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The MLB PLAYOFFS continued to be lopsided as between the Mets/Cubs National League games on TBS (2.71 last night) and the Royals/Blue Jays on Fox Sports […]

        NETWORK FINALS: SUNDAY NIGHT FOOTBALL adjusted to 6.1, down 0.1 from last week’s game. AMERICA’S FUNNIEST HOME VIDEOS gained 0.1 in final numbers, but 60 MINUTES and the reruns of NCIS: LA and MACGYVER lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE […]

  A largely downbeat night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.8 in finals.  Local preemptions may have hit NBC, as the rerun of SUPERSTORE and DATELINE both fell 0.2, and the SNL rerun was down 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led […]

  Welcome to Upfronts week, when the broadcast networks (or what’s left of them) announce their Fall schedules and attempt to generate billions of dollars worth of excitement from advertisers.  It’s harder than ever to authoritatively analyze the thought process that goes into a broadcaster’s cancellation, renewal and pick-up decisions, because network ad revenues directly […]

  Airing a regular line-up on July 4th didn’t work out well for CBS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

    NETWORK RATINGS:  Note:  FOX’s WOMENS WORLD CUP telecast, once adjusted for time zones, began outside of primetime, running 6:41-9:11PM on the east.  The adjusted number is for the entire broadcast, not just the primetime portion reported this morning, and that puts it at 3.0.  In addition, BEAT THE CHAMPIONS, which followed the match on […]