A largely downbeat night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NETWORK UPDATE:  There was no relief for NBC in final ratings, which didn’t budge any of the network’s shows as much as 0.1.  In fact, the night’s only adjustment was a 0.1 drop for BACKSTROM. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): […]

    NETWORK RATINGS:  Note:  FOX’s WOMENS WORLD CUP telecast, once adjusted for time zones, began outside of primetime, running 6:41-9:11PM on the east.  The adjusted number is for the entire broadcast, not just the primetime portion reported this morning, and that puts it at 3.0.  In addition, BEAT THE CHAMPIONS, which followed the match on […]

        NETWORK FINALS:  All of Easter Sunday’s low numbers stayed in place, except that 60 MINUTES gained 0.1 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE WALKING DEAD moved toward next week’s season finale with a 5.83, down 0.21 from last week, […]

  Declines were mostly soft for the evening. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  The season finale of LAST MAN STANDING gained 0.1 in final numbers, while THE ORIGINALS and DATELINE lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Basketball was at the top of Friday cable.  On the pro side, ESPN had the […]

  A perky start for POOCH PERFECT. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.8 in finals.  Local preemptions may have hit NBC, as the rerun of SUPERSTORE and DATELINE both fell 0.2, and the SNL rerun was down 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led […]