Even ROSEANNE couldn’t do much for ALEX INC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  ABC’s NBA game gained 0.1 in final numbers, while NBC’s NHL game lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL day was dominated by North Carolina vs. Duke at 1.08, and then included games at 0.37/0.35/0.32/0.26.  A&E’s […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.0, up 0.6 from CBS’s final game.  In addition, THE BIG BANG THEORY gained 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s slice of THURSDAY NIGHT FOOTBALL was at 1.09, steady with its last shared […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 2.9, down 1.4 from last week’s game.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NBA beat the NFL on cable, as TNT’s basketball doubleheader was at 0.74/0.62, while NFL Network’s portion of THURSDAY NIGHT FOOTBALL was […]

    NETWORK UPDATE:  There were no adjustments from this morning’s ratings. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader carried the night with 0.90 for the late game, the earlier match was 0.61.  A&E’s DUCK DYNASTY was at 0.62/0.61, compared to last week’s season premiere 0.79/0.78, with lead-out JEP […]

        NETWORK FINALS:  There were no changes from the preliminary ratings for Sunday.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Showtime’s official premiere of WHO IS AMERICA was dim at 0.11, although as we noted in yesterday’s text, the network appeared to sneak an airing […]

        NETWORK FINALS:  SPEECHLESS rose 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader bookended the Top 3 slots on Wednesday cable at 0.71/0.58.  Between them was VH1’s BLACK INK CREW, up 0.08 to 0.63, with the premiere of BEAUTY […]

        NETWORK FINALS:  SCANDAL lost 0.1 in final numbers.  Some less-rounded numbers for the new shows:  RIVERDALE 0.43, SUPERIOR DONUTS 1.92 (steady throughout the half-hour), POWERLESS 1.08 (down to 1.0 at 8:45PM), TRAINING DAY 0.88.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA […]