>AMC’s Walking Dead and MTV’s Jersey Shore remain at the top of the cable ratings chart this week, although both are down a few tenths from last week.  Nevertheless, each program remains the top-rated program with young adults in their respective time periods, beating all broadcast and cable competition.  Sunday at 9:00: #1 Walking Dead […]

  An easy win for SHARK TANK. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  NBC’s new sitcom didn’t change much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

Here are the full week sports ratings for Monday February 22 through Sunday February 28, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]

> CBS won the night last night, mostly with the NCAA Basketball Championship.  The preliminary rating for the night matches last year’s mark, although the individual program ratings for CBS Monday (two comedy repeats and the basketball game) will be adjusted significantly as the time zone viewing is sorted out on this unusually formatted night.  […]

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals). A very quiet week ending the day before Labor Day, with all four broadcast networks averaging around a 1.0 or 1.1 adult 18-49 rating for the week in prime time.  Collectively, the four networks are […]

  GLEE may only be a shadow of the phenomenon it was when it began 4 seasons ago (a 2.3 average this season, compared to 4.0), but it’s still a significant asset for FOX, especially among the younger 18-34 demographic, and it has enormous ancillary value on iTunes and elsewhere.  So it’s no surprise that […]

  The night’s newcomers showed few signs of life. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Thursday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]