The AUDIENCE MAP series continues with a look at the detailed demographics for NBC’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from 8:00 […]

        NETWORK FINALS:  ABC’s Notre Dame vs. Texas game adjusted up 0.3 to 3.3 in final numbers (however, the FALL PREVIEW informercial that started the night fell 0.2 to 0.9) and NBC’s NASCAR race gained 0.1 to 0.9.  BIG BROTHER also rose 0.1 to 1.4.          Broadcast Official Nationals […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for 20/20, MACGYVER, THE BLACKLIST and WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s coverage of the WOMEN’S NCAA TOURNAMENT was at 0.59/0.34.  Cable news was led by the 3PM CNN NEWSROOM […]

      THE BACHELORETTE’s season finale took the night.   DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).   […]

  Old favorites were a little less favorite. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

    NETWORK FINALS:  WORLD SERIES Game 6 rounded up 0.4 to a final 6.6.  In addition, CHICAGO FIRE, THE VOICE, THE FLASH and FRESH OFF THE BOAT gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA Network was at the top of Tuesday […]

  AFTERNOON UPDATE:  As expected, CBS bore the brunt of the final ratings corrections once the NFL game was removed.  THE BIG BANG THEORY dropped 0.2 to 5.3 (still up 0.3 from last week), THE MILLERS fell 0.3 to 2.6 (still up 0.2), THE CRAZY ONES and 2 1/2 MEN both lost 0.2 to 1.9s […]

Not a good night for season finales. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]