A very steady if unexciting night on the networks. FOX:  The closest thing to an event in primetime last night was the season finale of HELL’S KITCHEN, which was up a tick from last week to 2.2 (but off 0.2 from last season’s finale, which didn’t air till Sept 2012). ABC:  WIPEOUT fell even […]

  BROADCAST FINALS ABC:  THE OSCARS saw a moderate boost from 2022, up 0.27 (7%) in 18-49s to 4.03, and up 2.15M (13%) in total viewers to 18.76M.  Although that’s still far below the 5.3/23.59M of 2020, it was still encouraging in the context of other awards shows heading steadily downward. CBS:  After a 60 […]

  ABC:  On another slow early summer night, the season premiere of WHAT WOULD YOU DO? was on top with 1.2, down 0.1 from last season’s debut.  It was bracketed by an 0.9 SHARK TANK rerun and a steady 1.0 for 20/20. CW:  The new episode of WHOSE LINE IS IT ANYWAY was up 0.2 […]

        NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.3, down half a point from last week’s game.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s share of THURSDAY NIGHT FOOTBALL was down 0.07 from last week to 1.04.  MTV’s JERSEY SHORE dropped 0.14 to […]

      NETWORK FINALS:  HAWAII 5-0 lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Friday cable at 0.76/0.75.  On Discovery, GOLD RUSH dropped 0.09 to 0.69, and ALASKAN BUSH PEOPLE returned at 0.35.  A&E’s LIVE PD gained 0.02 to […]

A very normal set of ratings for the NCAA Basketball Tournament on Friday, March 20, the second and final day of the Round of 64.  After a very exciting Thursday with many upsets and close games, Friday was more by the book, with higher-seeded teams mostly winning (often with lopsided margins).  The ratings for the […]

> Not a great night for bubble shows. CBS:  On a night where CSI NY and BLUE BLOODS both won their hours and were up slightly from last week, A GIFTED MAN went down 0.1 and tied for 3rd place at 8PM. FOX:  KITCHEN NIGHTMARES and FRINGE were both down 0.1 from last week, but […]

  Basketball. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. CBS:  The night’s NCAA TOURNAMENT […]