Here are the full week sports ratings for Monday January 11 through Sunday January 17, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Friday cable at 0.70/0.50.  Cable news was topped by CNN’s 1PM hour at 0.42/0.54/2.5M, with MSNBC’s RACHEL MADDOW SHOW […]

  A solid season premiere for ALL AMERICAN. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The NFL PLAYOFFS stomped everything else. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

The MLK holiday will cause delays for national television ratings (live+same day cable and broadcast) for several days.  As a rule of thumb, national holidays that close banks, stock markets or post offices also impact Nielsen ratings. Expect similar delays for Presidents Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas and New Year’s. This […]

Note: The preliminary numbers below for NBC contain viewing the Baltimore-Buffalo NFL Divisional playoff game in most of the country (the roughly 75% of the country living in the Eastern and Central time zones). The preliminary NBC numbers below contain viewing of local programming in the West. The official nationals next week will synchronize the […]

  For no clear reason, a strong night for CW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for CELEBRITY WHEEL OF FORTUNE, THE CHASE, STAR TREK: DISCOVERY, and the reruns of YOUNG SHELDON and MOM.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was another big night for CNN, this time […]