Football helps one network, the lack of it hurts another. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A truncated night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 5.4, down a point from last week’s game, and football adjustment also accounted in the 0.4 drop for THE SIMPSONS and the 0.1 drop for BOB’S BURGERS.  Elsewhere, 60 MINUTES lost 0.1 in final numbers.           Broadcast Official Nationals Program Ratings […]

      NETWORK FINALS:  The WINTER OLYMPICS scratched out a 0.3 increase in adjusted finals, not much of a bump.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Even with the WINTER OLYMPICS on broadcast TV, sports led cable, with ESPN’s Duke vs. North Carolina COLLEGE BASKETBALL game on […]

  Declines and disappointments. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Game 1 of THE WORLD SERIES scored in an epic at-bat. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

NETWORK UPDATE:  FOX’s COLLEGE FOOTBALL game adjusted up to 3.0 in finals, while ABC’s adjusted down to 2.3.  Elsewhere, the NCIS rerun was down 0.1, but 48 HOURS gained the same. Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  Once again, it was a Saturday for COLLEGE FOOTBALL and anime.  ESPN’s afternoon and primetime […]

        NETWORK FINALS:  ABC’s LAS VEGAS BOWL coverage adjusted up to 0.6.  In addition, the YOUNG SHELDON and DATELINE reruns dropped 0.2 and the reruns of SATURDAY NIGHT LIVE and THE UNICORN lost 0.1 in final numbers.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Some […]