NETWORK FINALS:  NBC’s STANLEY CUP game adjusted up to 2.2.  Elsewhere, the YOUNG SHELDON rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The week’s trend of underwhelming high-profile scripted cable premieres continued with the 0.32/0.25  for Freeform’s CLOAK & […]

  NETWORK UPDATE:  DANCING WITH THE STARS hung on better than expected in adjusted network numbers, retaining all of this morning’s 2.4 (still a season premiere low).  AMERICAN NINJA WARRIOR gained 0.1. Ratings for Monday’s Top 25 original cable telecasts (now with all three individual hours of wrestling on USA and a few additional programs added): ESPN’s […]

  Not even the NBA Finals could hold its own this low-watched summer. ABC:  Thanks to the NBA FINALS GAME 1, ABC was up 267% for the night versus the same Thursday last year, but that’s apples and oranges.  A more meaningful comparison is Thursday, June 14, 2012, which also featured an NBA Finals game.  Last […]

CBS had a terrific start to the NCAA Men’s Basketball tournament with its two late games Thursday, right around 5.5 million viewers ages 2+.  These audience levels are among the best ratings for this day in recent years: the 7:00 pm game on CBS (#8-Cincinnati beating #9-Purdue 66-65 in OT in telecast 7 of the […]

>DISCLAIMER: These initial impressions are based on the clips (usually 3-5 minutes) released by the networks to use in their Upfront presentations and for promos.  They’re chosen to sell the show, not to accurately represent it.  So take the reactions below with a large satchel of salt–we may well feel differently about these shows once […]

  AMERICAN IDOL rebounded from last week’s low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  HBO:  Another wacko episode of TRUE BLOOD (Lilith!) topped the night in cable (and beat everything on broadcast TV except the Bachelorette finale/epilogue) with a 2.6 (a splendid 75% of the viewers under 50), down just slightly from last week.  And as much as THE NEWSROOM seems to infuriate at least half the people […]

  For no clear reason, a strong night for CW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]