The year’s NCAA TOURNAMENT arrived on broadcast TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  EMPIRE narrowly avoided a new series low by rising 0.1 in final numbers, while SURVIVOR lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Freeform’s PRETTY LITTLE LIARS spin-off THE PERFECTIONISTS premiered at a lackluster 0.18. Tru had its final night […]

  A soft night in general. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  There was bad news in the adjustments for THE VILLAGE, which dropped 0.1, and at 0.8, lost more than half its THIS IS US lead-in.  (With an extra decimal, it was 1.70 vs. 0.84.)  Elsewhere, THE KIDS ARE ALRIGHT gained 0.1 in final numbers.         Broadcast […]

  The newcomers started OK. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  AMERICAN IDOL gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast was at 0.92/0.91/0.83, compared to last week’s 0.99/0.97/0.96.  On VH1, LOVE & HIP-HOP was at 0.81/0.58/0.55 compared to last week’s 0.68/0.53.  On MTV, TEEN MOM […]

  THE FIX doesn’t look like one. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

          NETWORK FINALS:  ABC’s NBA game adjusted up 0.3 to 0.7, and FOX’s BIG EAST game adjusted down 0.2 to 0.2.  In addition, ONE NIGHT FOR ONE DROP, RANSOM and the SNL rerun all lost 0.1 in final numbers.        Broadcast Official Nationals Program Ratings Chart     CABLE […]