NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 3.6, up 0.8 from last week’s game.  Elsewhere, THE BIG BANG THEORY and SUPERNATURAL gained 0.1 in final numbers, while WILL & GRACE lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s Lakers vs. Nuggets […]

> SMASHWatch has a note from THE BACHELOR. NBC:  SMASH was down 0.3 last night, to a still-decent 2.4 that was nevertheless only 0.1 above its season low thus far.  But it faced atypical competition from the post-Bachelor special on ABC, which is sort of an excuse (“sort of” because with CBS in repeats, the […]

        NETWORK FINALS:  The 8PM DOUBT fell 0.1 in final numbers to a terrible-even-for-Saturday 0.1.  In addition, UFC FIGHT NIGHT gained 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD topped the night, down 0.08 from last Saturday to 0.60.  (HBO listed the […]

  The good news for ABC is that in the absence of football, it’s clear leader on Thursday; the bad is that its serialized shows are just a few weeks away from taking months-long breaks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). NOTE: Saturday’s fast nationals for each broadcast network are inflated by local […]

  As was the case last Thursday, NFL PRESEASON coverage is likely to lead to widespread adjustments from the preliminary ratings, so we’ll hold our analysis until finals this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]

  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  The network was […]

Note: The FOX 8-9PM number below contains 15 minutes of NFL postgame in most of the country. The numbers for LA’S FINEST will decline in the official nationals this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]