The addition of NCAA basketball didn’t change much anywhere else. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

Through the first Thursday of the NCAA Men’s Basketball Tournament (better known as March Madness), CBS is down -15% in total viewers (persons 2+) to 3.8 million on average for its two evening games (compared to the average of the prior three years), TNT is down -25% to 1.5 million viewers for its four games […]

        NETWORK FINALS:  SCANDAL lost 0.1 in final numbers, and CBS’s NCAA TOURNAMENT coverage adjusted to 1.2, down rather badly by half a point from last year’s Day 1 broadcast network action.        Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Thursday cable belonged to the NCAA BOURNAMENT, with […]

  The HOW TO GET AWAY WITH MURDER season finale barely managed to plea-bargain. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

        NETWORK FINALS:  THE GOLDBERGS gained 0.1 in final numbers, as did the entire NBC rerun line-up:  2 episodes of SVU and a CHICAGO PD capper.       Broadcast Official Nationals Program Ratings Chart         CABLE HIGHLIGHTS:  Tru enjoyed its NCAA TOURNAMENT play-in game glory with Wednesday’s top-rated […]

New arrivals didn’t change very much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

      NETWORK FINALS:  The 10PM episode of CROWDED and the rerun of THE FLASH each lost 0.1 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Remarkably, 6 of the Top 10 slots on Tuesday cable were filled by primary election coverage.  As usual, CNN led […]

  The strategy of previewing sitcoms behind THE VOICE continues to work for NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]