The addition of NCAA basketball didn’t change much anywhere else.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
CBS: The NCAA TOURNAMENT ratings were released in hourly segments of 1.4/2.2/1.7 for an average around 1.8, handily up from Thursday’s results.
ABC: The entire line-up was up 0.1 from last week: LAST MAN STANDING to 1.2, DR KEN to 1.0, SHARK TANK to 1.4, and 20/20 to 1.2.
NBC: CAUGHT ON CAMERA and GRIMM remained at last week’s 0.7/0.9, and DATELINE gained 0.1 to 1.0.
FOX: SLEEPY HOLLOW and SECOND CHANCE were steady at 0.8/0.5.
CW: Very quiet reruns of THE ORIGINALS at 0.1/0.1.
Tonight’s primetime features an unusual basketball vs. basketball match up, as the NCAA TOURNAMENT continues on CBS, while ABC has an extremely high-profile Golden State vs. San Antonio NBA game. Tomorrow, FOX puts a new spin on the live network musical genre, presenting THE PASSION, a Christian project with existing rock and pop songs. In a more heathenish context, NBC’s CROWDED begins in its regular Sunday timeslot, and FOX’s ELEMENTARY moves to Sundays.
CABLE RATINGS: Come back Monday for detailed demographic ratings for top cable programs from this day.
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