> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over time.  We’ll be updating the numbers after we see full pilots and also as we get a […]

  A dim start for the new year. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Last week’s arrivals slipped. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  BROADCAST FINALS ABC:  An NFL PLAYOFFS game was at 0.45. CBS:  COME DANCE WITH ME gained 0.07 to 0.27, followed by a BLUE BLOODS rerun at 0.26. NBC:  THE BLACKLIST was steady at 0.29, and DATELINE ticked down to 0.46. FOX:  WWE SMACKDOWN ticked down to 0.47. CW:  A rerun of 2040 at 0.02. […]

Here are the weekend sports ratings for Saturday and Sunday April 7-8, 2018.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, April 8-9, […]

  Baseball’s All-Star Game took the night, but the biggest surprise may have come at CW. FOX:  Per Mitch Metcalf:  FOX won the night with the 84TH MLB ALL-STAR GAME.  We estimate the official rating will go up to a 3.5 adult 18-49 rating from the 3.0 fast national rating (which understates viewing on the west […]

  BROADCAST FINALS ABC:  After a run of SANTA CLAUS IS COMING TO TOWN at 0.42, 20/20 fell 0.66 from last week’s huge number to 0.36. CBS:  Reruns, with FROSTY holiday specials at 0.49/0.39, then procedurals at 0.29/0.30. NBC:  A run of HOW THE GRINCH STOLE CHRISTMAS at 0.58, followed by the new specials 5 […]

The Independence Day holiday weekend will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next several days. We will update this schedule if anything changes.  (All times Pacific. Also, * denotes normal release time.) Wednesday July 3 nationals available Monday Jul 8 afternoon Thursday […]